Lola Online Privacy Notice

Last revised on September 16, 2026

Lola Agent LLC (“Lola”, “we”, “us” or “our”) is an AI assistant for experiences, including restaurants, concerts, sporting events, activities, and travel. Lola has members, not standard users. Because you must log in to use Lola, we can tailor your experience, offer private discounts, and arrange your planning seamlessly. Lola is a subsidiary of Booking Holdings.

Please review this Privacy Notice carefully as it explains how we collect, use, process, and share your personal information. This Notice covers your use of Lola across our websites, mobile applications, AI assistants, messaging platform plug-ins, and voice/chat features (collectively, the “Service”).

Overview

Information We Collect & Connect: We collect information you give us, data from accounts you connect to the Service (like email and calendar), and automated data from your device and our sister brands.
How We Use Your Information: Your data powers our chat recommendations, builds your personalized profile, generates our waitlist, and helps train our core AI features.
How We Share Your Information: Your data is shared with service providers, including our Booking Holdings sister brands (e.g. experiences providers, activities providers, restaurants, concierge services, airlines, hotels, transportation providers, travel agents, business services vendors, and related intermediaries), and trusted AI platforms under data privacy agreements.
Your Privacy Choices: You are in control of Lola's AI memory. You can correct facts, adjust what the AI assumes about you, or email support@lola.com to tell us to stop using your private chats and emails to train our AI models.

1. Information We Collect and Ingest

A. Information You Give Us Directly

Account and Membership Details: Your name, email, address, phone number, date of birth, and password.
Detailed User Profiles: Essential booking details like your passport number, government ID, TSA PreCheck number, and information for your favorite experiences, activities, dining or travel companions.
Third-Party Site Credentials: Logins for external experiences, activities, dining, travel or loyalty programs that you share with us to unlock private rates or special features.
Preferences and Context: Your preferred events, activities, restaurants, cuisine, seating choices, dietary preferences and restrictions, airlines, hotel types and other personal preferences.
Payment Information: When you book a service through Lola, we collect your credit or debit card details. This information is sent directly to our secure payment handlers and is not saved byLola.
Public User Content: Reviews, photos, ratings, or shared itineraries you voluntarily post for other Lola members to see.
Additional Data: Any other information you provide or we may collect from you when performing the Service.

B. Connecting Your Email & Calendar (Our Two-Step System)

When you connect your personal accounts via secure Google OAuth, Lola securely finds your data using a privacy-first, two-step process:

The Secure Link: We securely receive your name, email, profile picture URL, and a unique account identifier.
Step 1 (Sorting): Our system checks only email headers and subject lines to find emails related to our services. Other emails are ignored.
Step 2 (Extracting): For emails related to our services, Lola retrieves the full message body to extract structured itinerary facts (such as event location, restaurant details, confirmation numbers, flight times, and hotel addresses). Once we pull these details, we wipe the raw email text from our systems. Calendar Sync: We read your calendar events solely to make sure your recommendations do not conflict with your schedule.

C. Waitlist & Invitation Data

We may track your invitation and referral status, including your waitlist position and any benefits you earn for sharing Lola with friends.

D. Information Collected Automatically

When you use our app or site, we and our partners automatically collect standard technical details:

Device Info: Your operating system, browser, IP address, device type, and mobile carrier.
Location Data: Your general location (city or region), or precise GPS data if you give our app permission.
Usage Tracking: Your search history, chat logs and time spent on different screens. We track where you tap and scroll on your screen to improve our Service..

2. How We Use Your Personal Information

We use your data to maintain a seamless, conversational experience, specifically for:

A. Running Lola and Tailoring Your Experience

Answering your chat prompts and booking events, restaurants, flights, hotels, cars and other transportation.

Human-in-the-Loop Controls: Lola uses AI to find and suggest great options, but the app will never buy anything or charge your card automatically. You always have the final say and must click to approve any booking.
Building your Dual-Layer Profile:
- Your Saved Information: The exact details you give us or we find in your emails related to our services (like dining status, active frequent flyer numbers or passport data).
- Lola’s Preference Layer: A summary Lola's AI creates to remember your preferences (e.g., "Prefers corner tables at restaurants"), making future chats faster and smarter.

B. AI Rules and Training Guardrails

Our AI Model Training Shield: We use private chat histories and text prompts to improve Lola's conversational skills. You can email support@lola.com to tell us you opt out of this private data training at any time. Any custom plans Lola builds for you remain private to your account unless you choose to share them publicly.
Our Promise for Google Data: Any data we collect from your connected Gmail or Google Calendar strictly follows Google’s API Services User Data Policy. We do not use your Google data to serve ads, and we do not use it to train public or third-party AI models.

3. Interacting with Lola’s AI Assistant

Lola is an AI assistant. You talk to Lola in plain English, and the AI builds custom event plans and summaries just for you. Because AI is a new technology, Lola may occasionally make mistakes or show out-of-date prices. Think of Lola's summaries as a helpful shortcut, but you are always responsible for double-checking the exact dates, prices, and cancellation rules before you book. Your custom plans stay private to your account, but because Lola learns from global event patterns, other members asking similar questions might receive similar recommendations.

We do not sell your personal data. . We share your information to make your experiences, activities and travel bookings happen:

Data Received from Service Providers: Lola connects with our service providers, including our parent company, Booking Holding's brands, to pull real-time pricing and give you premium loyalty perks.
Data Provided to Service Providers: We provide your data: to third party service providers, including with our Booking Holdings sister brands, to fulfill your bookings; to experiences providers, activities providers, restaurants, concierge services, airlines, hotels, transportation providers, travel agents and related intermediaries; to trusted AI platforms; to perform business services including data analytics, evaluating user-experiences, customer support services, data aggregators, industry and market research, fraud detection and prevention, marketing services; and to protect our systems, secure user accounts, and monitor against malicious or unauthorized use of our site and app.
Secure AI Platforms: We securely pass chat prompts to third-party AI infrastructure providers to generate Lola's responses. Our contracts restrict these AI vendors from keeping your data or using it to train their own models.
Legal & Business Changes: We share data with professional advisors, law enforcement (if legally required), or potential buyers during a corporate sale or merger.

Lola is currently in a limited, invite-only phase. We don't have automated privacy portals set up yet, but you still have full control over your data regardless of where you live:

Account Controls & Deletion: You can request a copy of your data, correct any profile fact, or request account deletion at any time by emailing support@lola.com. We will take care of your request manually within thirty (30) days.
AI Training Opt-Out: You can email us at support@lola.com to tell us to stop using your private chats and emails to train our AI models.
Disconnecting Accounts: You can stop Lola from reading your email or calendar instantly by disconnecting them within your profile settings page or via your Google account security settings.
Cookie Controls: We use basic cookies to keep you logged in and make sure the app works properly. We do not host an interactive cookie banner on our site. If you want to block or limit tracking cookies, you can easily do that at any time through your own web browser's privacy settings.